The brand Massimo Bianco comes from a family of jewelers and watchmakers deeply-rooted in Valencia region, that was born in 1948 in a small workshop at the Calderon de la Barca Street, Alicante. Later it moved to Castaños Street and it would be in 1980 when El Ducado boutique would be inaugurated at Gerona Street, in the same town; in 1986 they moved to the current premises, as a result of the connection of three establishments located in Ángel Lozano and Teatro streets. We can be proud to offer to Valencia region our boutique of jewelry and watchmaking with the most exclusive brands such as Cartier, Bulgari, Chopard, Jaeger-Le-Coultre, Piaget, Corum, Dior, Bovet, Longines, Chaumet, Roger Dubuis, TagHeuer, Montblanc, Vertu, Pasquale Bruni, etc. as well as technical services related for them.

It was in May 2007 when Massimo Bianco opened its first jewelry boutique in Murcia El Corte Inglés.

Given the success in November the same year the second boutique was opened in Alicante El Corte Inglés and along that year – the third boutique in El Corte Inglés in  Elche.

In September next year the fourth boutique was inaugurated in  El Corte Ingles Nuevo Centro in Valencia and in February 2012 Massimo Bianco was  installed in El Corte Inglés at  Paseo de la Castellana, Madrid,  as the only boutique in Spain of the prestigious brands of luxury mobile phones: Vertu, jewel pieces you can use as cell phones. All they got were succeeds with this fifth store.

The effort of our professionals helped us  to become what we are. Today the company is formed with a team of more than fifty highly qualified employees, carefully trained in the most prestigious European plants. Our professionals are willing to offer to our customers the latest news from international fairs of  the High Watchmaking world.

Our greatest potential is our staff, their treatment, their knowledge and experience, always willing to help our clients.

Our Boutique