Since 1860, the company founded by Edouard Heuer in Saint-Imier that very same year, has established important milestones in the high range watches’ production, especially in the field of chronographs and high precision. It has become one of the largest and most desired brands in the luxury watch industry, the Swiss legend makes the most of its active link with the world of sports to create the most precise wristwatches and timekeeping instruments in the world. TAG Heuer is the first watchmaker in the world able to create luxury chronographs with unequalled mechanism to measure tenths, hundredths, thousandths and ten thousandths of a second.