In 2003, during Baselworld, the most important watchmaker fair in the world, deLaCour presents its first creations. The young brand discovers a refined mixture between innovative spirit and Swiss watchmaker quality. Its timepieces quickly catch the eye of design and luxury lovers. Launched by their associates, deLaCour soon begin to collect succeeds, its Bichrono model was a finalist in the Grand Prix d’Horlogerie in Geneva in 2004 and in that same year it won the first prize for the most exclusive watch in Japan. One year later, the Bichrono titanium version, among the models made of this material available in the market, was classified with the highest score awarded by the prestigious French magazine Montres.